SoCal’s Atrium Hotel To Host 2011 SCORE Awards Night Tribute To 38 Years Of SCORE International Desert Racing
SCORE’s 38th Year Culminates With SCORE Off-Roadsman Awards Presentation Of 2011 SCORE Desert Series Class Champions On Saturday, December 10 in Irvine, California.
LOS ANGELES—SCORE International announced today that the 2011 SCORE Awards Night, honoring the world’s foremost desert racing series, is returning to Southern California for the second consecutive year and will be held Saturday, Dec. 10. SCORE has selected the boutique-style Atrium Hotel in Irvine, Calif. as the host venue for the second straight year as well.
At the renovated Atrium Hotel, located adjacent to the John Wayne Airport, nearly 400 SCORE racers, family, friends, crews, sponsors and media will bask in the Southern California sunshine as the SCORE Awards Night will honor the 38-year history and fame of the name which is the standard for desert racing worldwide.
This year will mark the second time that the annual SCORE Awards Night has been held at the popular Atrium Hotel and the second time the historic evening has been held in Southern California since 2000, when it was held at Joe’s Garage automotive museum in Tustin, Calif.
“First of all I want to thank Eric Morley and Blue C advertising for all of their efforts in helping secure the venue as well as once again committing their professional resources to produce the evening,” said Sal Fish, the SCORE CEO/President who has been part of the desert racing organization for nearly four decades. “I know how especially convenient it will be for all of our Southern California racers to come to a great resort like the Atrium, which is so conveniently located across the street from John Wayne Airport. This should be another great SCORE Awards weekend. We expect another standing room only crowd so we encourage everyone to book their rooms early and plan on making a weekend out of it.”
In addition to the special SCORE Achievement Awards and the 36 Pro, 6 Sportsman class champions and three overall point champions who will be honored in at the Atrium Hotel, another highlight of the evening will be the presentation of the annual SCORE Off-Roadsman Awards.
Individuals as well as manufacturers and organizations are honored through 11 distinct awards, whose winners are decided by vote of the entire SCORE membership of more than 2,000. Among the awards to be presented are MasterCraft Safety SCORE Rookie of the year, SCORE Contingency Company of the year, SCORE Pit Support Team of the year, SCORE Mechanic of the year and SCORE Person of the year.
Another element of the diverse program will be the presentation of the SCORE Toyota Milestone Awards. As it has for 26 years, the coveted Toyota Milestone Awards are presented to those drivers in four-wheel vehicle classes who finish every required mile of the 2011 SCORE Desert Series. A total of 27 racers are still in the hunt after four events in the five-race 2011 SCORE Desert Series.
The evening will include a colorful video/photographic tribute to the 2011 SCORE Desert Series produced by Blue C Advertising, highlighting the still photography of Trackside Photo.
A pre-awards reception will start the festivities at 6 p.m., followed by the dinner, a special tribute to the 2011 SCORE season and presentations at 7 p.m.
Individual ticket reservations as well as reservations for tables of 10, priced at $850 per table, are being accepted through the SCORE offices at 818.225.8402. Individual tickets are $85 each.
For the SCOREtown weekend, a special SCORE room package is available at the Atrium Hotel. For $198, based on double occupancy, the SCORE package includes a room for Friday and Saturday nights, Dec. 9-10, four buffet breakfast certificates for Saturday and Sunday in the Waterfalls restaurant. This SCORE Awards package will be available until midnight, Thursday, Nov. 24. On a space-available basis, room-only rates for Saturday, Dec. 10 only, will be available at a rate of $109.
The hotel code for the package is SCORE.
Hotel guests on Saturday, Dec. 10 will also have available complimentary shuttle service to the massive South Coast Plaza retail complex.
Tecate Beer is the title sponsor of the upcoming 44th annual Tecate SCORE Baja 1000.
Official Sponsors of the SCORE Desert Series are:
-BFGoodrich Tires / Official Tire
-Volkswagen of America / Official Vehicle
-Sunoco Race Fuels / Official Race Fuel
-Slime / Official Tire Sealant
-Symons Ambulance Company / Official Ambulance
-Bilstein / Official Shock Absorber
-Instant Mexico Auto Insurance / Official Mexican Auto Insurance
Official Sponsors of the SCORE Baja 1000 are:
-Coca-Cola / Official Soft Drink
-Volaris Airlines / Official Airline
-Lightforce Performance Lighting / Official Driving Light
Additional SCORE Sponsors are - Proturismo Ensenada, Baja California Secretary of Tourism, COTUCO Mexicali/San Felipe, Las Vegas Events, Blue C Advertising, SignPros, PCI Race Radios, McKenzie’s Performance Products and Advanced Color Graphics.
For more information on the Atrium Hotel, contact the property at 949.833.2770 or 800.854.3012 or visit their website at www.atriumhotel.com.
SCORE MEDIA CONTACT: Dominic Clark, dominiccnv@aol.com
